Humanate Digital LLC is a digital health company based in College Station, Texas. The company was founded by Texas A&M University Aggies and faculty with expertise in healthcare operations, informatics and ergonomics. The company has developed a Clinical Concierge Avatar (Cassandra) using the technology of Artificial Intelligence (AI).

Management Team

CARLOS RODRIGUEZ MBA

Chief Executive Officer / Co-Founder  

20 years of progressive healthcare management experience including inpatient and outpatient healthcare settings. Carlos started his business in 2012 in the information management space and grew the start up to $40 million dollars in annual revenues before selling it to a venture capital firm. He is a respected leader for building and managing high performance accountable teams, while maintaining a passion for patient focused services. Carlos has a strong ability to integrate technology and process improvement in reducing costs and increasing value. He has a strong blend of analytical skills and interpersonal aptitude. Carlos obtained a Master’s of business administration from the Braniff School of Management at the University of Dallas, as well as a Bachelor of Science in Engineering from Texas A&M University. 

MARK BENDEN PhD, CPE

Chief Technology Integration Officer / Co-Founder 

Dr. Benden received his Bachelor of Science degree in Biomedical Engineering, Master of Science Degree in Industrial Engineering and PhD in Interdisciplinary Engineering at Texas A&M University. He was an officer of a NASDAQ traded company by 32 years of age. He is the founder of multiple university-based start ups – Positive Motion LLC, Stand2Learn LLC, the WellbeingCode and has licensed multiple products including 24 US Patents. Sales of those items carrying his patent numbers have totaled over $750 million, and the expected lifetime economic impact of those designs exceeds $2 billion dollars. His last company earned an SBIR a 2019 VET50 list (#35) & 2018 Inc 5000 (#567) and 2018 Aggie 100 (#5) before he sold it. 

LESLIE JEBSON MHA, MBA, FACHE, FACMPE 

Consultant / Co-Founder 

Les is a seasoned medical practice executive, having worked in a broad array of healthcare executive roles throughout the country. He has held clinical, research, financial and operational positions in both private practice and academic settings. He has graduate level education in business and healthcare administration from The University of Missouri and Texas A&M University. He is both certified and a fellow with both The Medical Group Management Association and American College of Healthcare Executives. Les serves as content expert and national presenter and author in healthcare process improvement with over 130+ publications and presentations. He serves as an adjunct faculty in healthcare administration at several universities including Texas A&M University School of Public Health. 

Advisory Team

ERIC WILKE MD 

Physician Entrepreneur   

A seasoned physician entrepreneur who, with his business partners have started multiple companies. Dr Wilke developed EMSw which merged with ClickFind and was later purchased by Data Trak. In addition, Dr. Wilke developed Affilion, an emergency department staffing and productivity company which was acquired by EmCare. 

At present, Dr. Wilke focuses on new business development and investments. 

CARLY MCCORD PhD 

Educator, Psychologist, Telehealth Expert  

Dr. Mccord currently serves as Director of the Telebehavioral Care program at Texas A&M Health. She is an Associate Professor in the Department of Psychiatry and Behavioral Sciences in the School of Medicine and in the Educational Psychology program. She is committed to care for underserved populations and is the recipient of numerous federal and foundation research grants.

PAUL OGDEN MD 

Educator and Physician Leader  

Paul has 40 years of medical practice and medical education experience.  He received his Medical Doctorate from Texas A&M University. After an Internal Medicine residency at the Mayo Clinic Paul practiced Internal Medicine at the Scott and White Clinic in Temple, Texas.  He also served as a medical educator for Texas A&M College of Medicine rising to the rank of tenured professor. In 2010, he served as Academic Affairs Dean, Interim Dean of Medicine, and Interim President of the Texas A&M Health Science Center. He also served as the Provost for the Texas Tech University Health Science Center.

KEITH MANNING

Sr. Executive, Engineering

Keith Manning has over 43 years of experience in the global services business. He was a director and senior executive with one of the largest privately owned engineering, construction, fabrication and maintenance services company in the United States. Keith led strategy and business development that delivered unprecedented growth from $500MM to $5BB.

He orchestrated the development of many multi entity joint ventures with U.S. and international partners including Japanese, South Korean, French, German and Mexican equipment suppliers, technology providers and detail engineering companies. His client base included fortune 50 energy, commercial and industrial companies. Keith graduated from Texas A&M University in management and attended Duke University Fuqua advanced management program. He was elected to the National Academy of Construction in 2021.

STEPHEN MANSKE  

Entrepreneur

Steve’s entrepreneurial activities have spawned six successful startups. His corporate training and senior management roles at marquee Fortune 500 companies engenders a unique blend of product and business experience and visionary leadership to eRequest LLC. He brings a 30-year legacy of innovative, best-of-breed workflow solutions to meet stringent security and compliance requirements in the banking, brokerage, insurance, and healthcare industries. His strategic goal is to leverage his technology and compliance know-how to re-engineering meaningful digital interactions between patients and the Healthcare Provider community.

TERRANCE MURPHY  

Entrepreneur and Venture Capitalist

Terrence Murphy Sr. is a former Texas A&M and NFL WR, turned real estate entrepreneur and venture capitalist. He is a founder or investor in over 55+ companies under the Terrence Murphy Companies. He has completed over $4B+ in sales and acquisitions.

PENNI COATES HUFFMAN – DNP, APRN, NNP-BC

Doctor of Nursing Practice, Nurse Practitioner

Dr. Penni Coates Huffman has 20 years of healthcare experience.  Dr. Huffman has demonstrated leadership skills as both a nurse practitioner as well as Director of NICU, Pediatrics and Newborn Nursery for a local community hospital, Neonatal Nurse Practitioner Specialty Track Coordinator for the University of South Alabama, and Lead Neonatal Nurse Practitioner for Novant Health, Ballantyne.